May 2021 - Sales Leader Roundtable

Your Value Proposition Helps You Sell More. Here’s Why.

Let’s first start with what is a Value Proposition anyway? You hear people throw the concept around, but you know it’s not a tagline or a slogan. So, what is it and how does it benefit you, your business, your customers, and as a salesperson, selling to your prospects? And, once you understand your value


What Is A Value Proposition?

What Is A Value Proposition? Can your sales team write down what your value propositions truly are? Are they on top of what your business’s value proposition is or means for the sales process? Does the value proposition clearly explain the benefits and the outcomes for your customer? A value proposition is what tells your